Artisan Application

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Becoming a Artisan at the Albuquerque International Balloon Fiesta® is your chance to share your craft with the world – literally.

Each October, hundreds of thousands of curious, engaged visitors fill Balloon Fiesta Park looking for something they can’t find anywhere else. Your handcrafted goods or small-batch creations could be exactly what they’ve been searching for, and your small business could be part of a handpicked showcase where guests discover unique, high-quality creations and meet the artists behind them.

Balloon Fiesta guests aren’t in a hurry. They’re in a festive, exploratory mindset — ready to browse, discover, and invest in something meaningful and unique. This is an audience that appreciates quality, craftsmanship, and the story behind what they’re buying, making our Artisan vendors an integral part of the experience guests return for year after year.

The Artisan Tent is the only on-site arts and crafts show at the Balloon Fiesta, featuring around 30 talented makers each year showcasing jewelry, woodcrafts, pottery, textiles, and small-batch specialty foods. Admission is free for all Balloon Fiesta guests, making it one of the most popular destinations on the field. Because we strive for quality over quantity, our Artisan program is curated — not just anyone gets a spot — and we look for makers and producers who take pride in their work and bring something genuinely special to the table.

All work exhibited in the Artisan Tent must be handcrafted, original work created by the applying artist, and the artist must be present and available throughout the entire event.

If that sounds like you, we’d love to have you apply. Selling higher-volume goods or standard foods? Our Concession spaces on Main Street may be a better fit.

Balloon Fiesta Highlights

  • Nine-day event leading to significantly more earning potential than a single-day festival
  • Morning sessions all nine days
  • Evening sessions five days (both Saturdays, first Sunday, Thursday, and Friday)
  • Many of our concessionaires have been returning for 10-20+ years
  • Attendence Numbers:
    • 2025: 851,994
    • 2024: 838,337
    • 2023: 968,516

How to Apply

  • Applications must be submitted electronically.
  • Both the Artisan Handbook and the Artisan Application (below) must be accessed to apply.
  • All completed applications will be considered and are not accepted on a first-come, first-served basis. Incomplete applications will not be considered.
  • If you are applying for more than one booth space, you must submit a separate, completed application for each location.

Key Dates

  • March 1: Application Available
  • April 15: Application Deadline (late applications will be placed on the wait list)
  • May 15: Selection Notifications
  • June 15: Acceptance Paperwork and Payment Due

Questions?

All applicants are encouraged to review the Artisan Handbook, which contains detailed information that may address many of your questions. For additional assistance, contact Erica Hahn, Concessions & Artisans Manager.

Required Information for All Accepted Artisans

Booth Layout Form

Accepted Artisans are required to complete and submit a Booth Layout Form.

Helpful Links:

New Mexico Taxation and Revenue Department Registration Certificate

Accepted Artisans are required to submit a current and valid State of New Mexico Taxation and Revenue Department Registration Certificate noting their NM Business Tax ID Number (GRT/BTIN)

  • Out-of-state Artisans should apply for a temporary registration filing status, noting the dates of the event (October 3-11, 2026). You must check “YES” to the special event question.
  • Out-of-state Artisans who participated in last year’s Balloon Fiesta and held a temporary special event permit should reactivate the same ID for this year’s event.
  • Artisans already holding a NM Business Tax ID Number must log in to their online profile to obtain a current and valid Registration Certificate.

Helpful Links:

City of Albuquerque Business Registration Certificate

Accepted Artisans are required to submit a current and valid City of Albuquerque Business Registration Certificate.

  • Artisans that hold a year-round certificate must submit a copy of their current and valid City of Albuquerque Business Registration Certificate.
  • Artisans not already holding a City of Albuquerque Business Registration Certificate must apply for one via the online link. Payment is required at the time of application.
  • Artisans applying for a temporary business registration will be required to upload a copy of their current and valid State of New Mexico Taxation and Revenue Department Registration Certificate noting their NM Business Tax ID Number (GRT/BTIN).

Helpful Links:

Insurance Requirements

Accepted Artisans are required to provide specific proof of insurance for each coverage as listed below no later than August 15.

All insurance must be current and valid from 9/21/2026 through 10/14/2026.

Artisans are not permitted to check in or begin set up until all insurance information has been received.


General/Product and Premises Liability Insurance

Artisan agrees to have in full force and effect for the full duration of Balloon Fiesta, product and premises liability insurance against all claims or causes of action, or damages, including attorney fees, arising out of the sale of Artisan’s products/services or Artisan’s use of the space in Balloon Fiesta Park, including products-completed operations coverage.

Certificates of insurance must be provided for general/product and premises liability insurance.

Artisans Selling Merchandise Only

Required coverage amounts:
$1,000,000 per occurrence / $2,000,000 aggregate

Required named additional insureds on general/product and premises liability insurance:
AIBF and its directors, officers, agents, employees, contractors and volunteers
4401 Alameda NE, Albuquerque, NM 87113

City of Albuquerque
PO Box 1293, Albuquerque, NM 87103

 

Artisans Selling Food/Consumable Items

Required coverage amounts:
$1,000,000 per occurrence / $3,000,000 aggregate

Required named additional insureds on general/product and premises liability insurance:
AIBF and its directors, officers, agents, employees, contractors and volunteers
4401 Alameda NE, Albuquerque, NM 87113

City of Albuquerque
PO Box 1293, Albuquerque, NM 87103

Workers’ Compensation Insurance

Artisan agrees to have in full force and effect for the full duration of Balloon Fiesta, a workers’ compensation insurance policy in the minimum amount of $500,000. Artisan shall provide AIBF one of the following:

A. a certificate of such insurance with stated amounts thereof

OR

B. an affidavit that they are exempt from NM workers’ compensation insurance and an agreement to indemnify AIBF from any liability resulting from a workers’ claim

Contact the Artisan Manager for a Workers’ Compensation Verification Addendum if needed.

Automobile Insurance

Artisan agrees to have in full force and effect for the full duration of Balloon Fiesta an automobile liability insurance policy in the minimum amount of $100,000 per person/$300,000 per accident, for each motor vehicle Artisan uses at Balloon Fiesta Park.

A certificate of insurance or the declarations page of the policy with all required information must be provided for automobile insurance. You do not need to name any additional insured on the automobile policy.

Electrical Extension Cord Wiring Diagram

Accepted Artisans are required to work with the power available within the contracted space and total amperage and wattage of all electrical appliances being used must not exceed the supplied electricity. All connections must meet building and safety code standards, and all City of Albuquerque electrical guidelines must be followed.

Helpful Links:

AIBF Gross Receipt Reporting

Accepted Artisans are required to submit all gross receipt data no later than one week following the event.

Helpful Links: 

  • 2026 Gross Receipt Reporting Information (coming October 3, 2026)

Tax Rate Information

Bernalillo County, Albuquerque, Location Code 02-100
NM GRT July 2026 through June 2027 is 7.6250%

Required Information for Accepted Artisans Selling Food/Consumable Items (Commercial Food Concessionaires)

City of Albuquerque Environmental Health Department Temporary Food Permit

Accepted Artisans (Commercial Food Concessionaires) are required to complete and submit the associated Temporary Food Permit Application. Once you click on the application link, scroll down the page to “Temporary Food Establishment Permits.”

Helpful Links:

USDA Food Defense Guidance

Accepted Artisans (Commercial Food Concessionaires) must refer to the USDA Food Defense Guidance for large scale special events.

Helpful Links:

Certified Food Protection Manager (CFPB) and Food Handler Cards

Accepted Artisans (Commercial Food Concessionaires) are required to submit proof of at least one Certified Food Protection Manager (CFPM) on staff.

  • If the Person in Charge is a CFPM, then the remaining staff are not required to have Food Handler Cards.
    • However, food employees must, at a minimum, be trained on basic food safety by the Person in Charge.
  • If the Person in Charge is not a CFPM, then all food employees must have a Food Handler Card.

Each booth shall be responsible for keeping and providing training records to EHD staff upon inspection. This includes training records of a CFPM Person in Charge training non-Food Handler Card holders on basic food safety.

Employees who only handle wrapped foods are not required to have training records.

Helpful Links: 

For additional information please contact:

Erica Hahn, Concession/Artisan Manager

ehahn@balloonfiesta.com
(505) 821-1000